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Top 10 Video Promotion Tips for Intranet Owners
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Sep 29, 2023 8:13 AM

Top 10 Video Promotion Tips for Intranet Owners

by HubSite 365 about Ellen van Aken

Pro UserStreamM365 Hot News

Boost your intranet visibility with our Microsoft Experts top 10 tips for optimizing (intranet promotion) videos.

Learn about 10 tips for owners of (intranet promotion) videos

Let's start by discussing how intranet promotion videos can serve a lot of purposes. They can be an invaluable tool for promoting internal communications and they can become a beneficial part of your company's digital strategy. If you're in charge of managing these types of videos, either as a Communications or intranet manager or as part of a creative agency, it's critical to know the best practices for uploading and maintaining your content.

Even individual users managing videos on public platforms can glean useful insights from our tips and make a more substantial impact with the content they share. So, whether you're creating these videos for your workforce or as part of a portfolio to showcase your creative output, these tips will want to come in handy.

We would like to express our gratitude to video creators! Your content assists the digital workplace community in learning about different organizations' strategies and key points. Your example can inspire others, provide them with innovative ideas, and even cheer them up during a boring work day.

We also want to share some useful advice on how to optimise your videos on platforms like YouTube and Vimeo. There are some settings and processes that can either help or hinder your videos' addition to collections like ours. If you're unsure of the process, or if you’re open to suggestions, we have a few recommendations that could be a game changer for you.

These tips would be ideal for any video platform but since most videos are usually shared on YouTube and Vimeo we will specifically focus on these platforms.

Remember that the more your videos are optimized, the more likely they are to be seen and shared. Adjusting video settings may seem like a mundane task, but the impact can be surprisingly profound.

  • First, make your videos public. This seems obvious but it’s worth emphasizing. Videos that are hidden or password-protected will be virtually impossible to find.
  • Second, consider your video’s title. It should be appealing and informative. Avoid using generic or confusing titles.
  • Next, include the word “Intranet” in the title, description, or tags. It helps those searching for relevant content to find your videos more easily.
  • If your video features people, include the names and roles of the speakers, either in the video itself or in the video’s description.
  • Consider including a transcript or subtitles, in English if possible. Not only does this help non-English speakers, it’s also considerate to folks who are watching in a noisy room, are hard of hearing or even have the sound turned off.
  • Make sure to select the correct audience for your video. Most intranet promotion videos will be targeted at a general audience, not children.
  • Allow adding to collections. This ensures that your video can be added to various playlists and shared with a wider audience.
  • Allow embedding. This allows your video to be viewed in various locations, increasing its exposure and reach.
  • Let us know about your videos! If you’ve recently created a video, let us know and we can add it as soon as possible, helping you increase your reach.
  • If your video is outdated, consider making it unlisted instead of deleting it altogether. This way, it can still be viewed by those who are interested, but it won’t clutter up your public video uploads.

We assure you, the steps mentioned above will aid you in leveraging your content to a wider audience, keeping it relevant and inviting for your viewers.

Please remember, however, that you must always follow your organization's guidelines for managing your content. If you do not have guidelines yet, or you are open to reassessing your strategy, these tips could be a great starting point. After all, we all want to learn from each other's experiences, and these guidelines can contribute significantly to that. Good luck!

More links on about 10 tips for owners of (intranet promotion) videos

10 tips for owners of (intranet promotion) videos
Apr 2, 2023 — Tips full-length: · 1. Share your videos publicly · 2. Give your videos a good title · 3. Use the word “intranet” in the title, description and/or ...
10 tips for owners of (intranet promotion) videos
Apr 4, 2023 — Promote your intranet promotion videos across multiple platforms. Utilize social media, email, and other channels to increase awareness of the ...


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